Digital Story Coordinator Job Listing at City of Edmonton in Edmonton, AB (Job ID 56229)

Description

Do you have a passion for storytelling through video and photography? Want to help shape the narrative of a vibrant, growing city? We're looking for a creative and driven Digital Story Coordinator to join our team at the City of Edmonton.

An essential front-line role within the Brand, Story and Social Media Unit, the Digital Story Coordinator is an important contributor to building a compelling narrative around the work we do at the City of Edmonton, and highlighting the people and places that make this place home.

The Digital Story Coordinator will be responsible for producing visual content including long-form and short-form videos and photographs. They will ensure content is optimized for various City channels including websites, blogs and social media. The work of the Digital Story Coordinator is founded in The City Plan and supports Edmonton's place brand efforts.

What will you do?

• Identify potential video and photo-based stories that positively reflect Edmonton and support the City's place brand strategy
• Accept assignments from supervisors to produce video and photo-based stories and pitch potential stories to supervisors
• Develop story outlines and narratives and secure supervisor approval before beginning story production
• Develop interview questions and seek final approval on scripts and interview content
• Arrange interviews and ensure interviewees are comfortable with the story angle, potential questions and production approach
• Review the photo library and prepare scopes of work and shooting schedules for place-brand related photos and video
• Capture, edit and upload content to the digital asset management system
• Edit footage supplied by colleagues into professional videos and photos that align with the City's brand
• Complete assignments to capture video and photo footage to accompany related City brand products and content
• Support the technical production of in-person and virtual media availabilities, news conferences and scrums, through set up, operation and strike of audio visual, virtual meeting and livestream equipment

Qualifications

• Diploma or degree from a post-secondary program focused on radio-television broadcasting or journalism
• One year of related experience working in a daily newsroom or a similar environment where producing daily, deadline-based broadcast and/or photographic products is required
• Skills and knowledge demonstrated through a portfolio of related digital and social media storytelling and multimedia work (e.g., online portfolios, Instagram stories, online videos, etc.)
• Skills and knowledge must be demonstrated through a portfolio of related digital and social media storytelling and multimedia work submitted with the candidate application. Instructions for your application as follows:
  • Video reel format no longer than 90 seconds in length
  • Reels should showcase your body of work, highlighting your skills and video editing style
  • Can be submitted as a YouTube, Vimeo or website link attached within your cover letter, resume, or as a separate document to be considered for next steps

Skills required for success:

• Experience and knowledge using video, photography and audio equipment and editing software
• Demonstrated ability to write clear, clean and compelling copy including video scripts, speaking points and social media content
• Knowledge of effective storytelling techniques and methods through the digital realm
• Experience using all the current and emerging social media platforms including Facebook, X, Instagram, LinkedIn
• Knowledge of best practices and relevant trends in social media in order to find new and innovative ways of connecting our audiences
• Understanding of how digital content is shared and amplified through social media platforms and the ability to help others understand this
• Proficient in video editing software such as Final Cut Pro, DaVinci Resolve and/or Adobe Premiere Pro. Experience with Adobe After Effects, as well as skills in animation, graphic design or illustration, will be considered strong assets
• Strong knowledge of video production and post-production workflows, including color grading, sound design and visual effects
• Demonstrated experience and knowledge of photo editing and graphic illustration software including Adobe Creative Suite, Photoshop, InDesign
• Advanced computer skills and familiarity with Google applications, including Docs, Sheets and Slides
• Confident with interviewing subjects and the ability to gain their trust quickly to help them feel comfortable in an interview setting; the willingness to listen, learn and lead with empathy
• Exceptionally strong interpersonal skills and the ability to build effective working relationships across all levels of the Corporation and with key stakeholders
• Service-minded with highly-developed communication skills, including written, verbal, and visual
• Ability to hold self and peers accountable for their contributions and impact to culture
• Excellent organizational skills and the ability to plan and prioritize work independently in a fast-paced environment with multiple projects and competing deadlines
• Adaptability to working in dynamic and ambiguous situations
• Ability to juggle competing demands and timelines
• Understanding of good customer service and the ability to forge strong and trustworthy relationships
• Ability to take initiative with appropriate direction and guidance
• Understanding of and ability to demonstrate the City's cultural commitments of safe, helpful, accountable, integrated, and excellent
• Alignment to our Cultural Commitments and Leadership Competencies (https://bit.ly/4brRrXm) 
• Embracing a culture of equity, diversity, reconciliation and inclusion

Conditions of Employment:

• WHMIS to be secured within the first 30 days; site hazard training as needed based on in-field assignments
• Candidates are required to hold a valid Alberta Class 5 driver's licence (or provincial equivalent) or higher. Obtaining and maintaining a City Driver's permit is a requirement of this position
• Applicant may be tested

Work Environment:

• Ability to work evenings and weekends to attend events on occasion is required
• Note: This position may be eligible for a hybrid work arrangement with the flexibility to work from both home and the worksite as per the Letter of Understanding between the City of Edmonton and Civic Service Union 52
• The weekly hours of work for this position are currently under review and may change at a future time. Any changes will be made in accordance with the City of Edmonton/Civic Service Union 52 collective agreement and the incumbent will be notified in advance

The City of Edmonton values applicants with a diverse range of skills, experiences and competencies, and encourages you to apply. We strive to provide reasonable access and accommodations throughout the recruitment process. To request an accommodation, please contact employment@edmonton.ca. Learn more about our benefits https://bit.ly/COEbenefits.

Up to 1 permanent position

Hours of Work: 40 hours per week

Salary Range: $31.256 - $39.160 (Hourly); $65,262.530 - $81,766.080 (Annually)

Recruitment Consultant: KE / SB

Edmonton rests in the heart of Treaty Six territory in Alberta and the homelands of the Metis Nation.

Classification Title: Audio-Visual Tech I-8hrs
Posting Date: Oct 07, 2026
Closing Date: Oct 21, 2026 11:59:00 PM (MDT)
Number of Openings (up to): 1 - Permanent Full-time
Union: CSU 52
Department: Corporate Services
Work Location(s): City Hall, Main Floor, 1 Sir Winston Churchill Square Edmonton T5J 2R7

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