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Company: Fusion
Location: United States of America
Career Level: Mid-Senior Level
Industries: Education Management

Description

Role Summary

The PSC Sales & Enrollment Manager owns national growth outcomes for PSC by generating demand, increasing consultation engagement, improving conversion, and driving enrollments in partnership with campuses and counselors. This role is accountable for building a predictable pipeline, activating events and outreach, and using data to focus effort where it moves enrollment hours and revenue.

Responsibilities

Regional Enrollment & Revenue Performance

Objective: Meet and exceed regional PSC enrollment and revenue targets through disciplined pipeline execution and conversion-focused growth tactics.

  • Own regional enrollment hours and revenue targets with monthly/quarterly pacing.
  • Manage the enrollment pipeline: lead sources, stages, following actions, and close plans.
  • Drive consult bookings and enrollments by partnering with campus leaders and counselors (with clear asks and timelines).
  • Track performance weekly and adjust tactics based on results
  • Maintain clean tracking and reporting so leadership has visibility into progress and risks.
  • Partner with the DSS to manage an enrollment dashboard
  • Lead weekly enrollment meetings with the leadership team
  • Share a quarterly update on enrollment with DST team

KPIs: PSC Annual Budget at/above target, Regional revenue at/above target, Consultation ? enrollment conversion rate, Lead response + follow-up

Consultations Strategy, Execution, and Conversion

Responsible for the consultation process, managing 90% of consults, increasing consultation participation and conversion through a consistent, compelling consultation process and rigorous follow-up.

  • Build and execute a national consultation plan (outreach calendar, messaging, target segments, timing).
  • Increase % of full-time families that receive consultations
  • Work with marketing to ensure simple consultation support tools for campuses
  • Partner with local campus teams to ensure consultations are converted quickly
  • Share the consultation dashboard monthly or quarterly with district leaders, and work with the Director to address low-performing teams.

KPIs: Percentage of FT families completing consultations, consultation follow-up completion rate, Consult ? enroll conversion (overall + by campus)

Growth Programming and Events Activation

Objective: Use events as a repeatable growth engine that drives awareness, consult bookings, and enrollments.

  • Plan and execute regional PSC growth events (as examples: College Week, Back-to-School moments, district/campus sessions, external events).
  • Seek out new avenues for PSC publicity nationally and outside Fusion
  • Maintain and publish a national events calendar aligned to enrollment seasons and student needs.
  • Build repeatable event kits: slides, messaging, registration flow, follow-up templates, and conversion.
  • Partner with marketing to keep assets on-brand and optimized for conversion.
  • Track event performance end-to-end (registration ? attendance ? consult bookings ? enrollments).

KPIs: Events executed vs. plan, registrations and attendance, event ? consult booking rate

Outreach, Partnerships, and Referral Engine

Objective: Build a steady stream of high-quality referrals by developing relationships with local college/career partners and community channels.

  • Proactively build and maintain a network of relevant college/career professionals and community partners.
  • Activate partners to generate pipeline: speakers, referral relationships, co-hosted events, and student opportunities.
  • Keep the PSC Contacts Dashboard and SF up to date with “ready to use” partners for campuses/counselors.
  • Attend/select conferences/events that directly support pipeline growth (within budget) and convert learnings into action.

KPIs: Qualified contacts added each quarter into Salesforce and reviewed with Director, Partnership activations delivered (speakers, fairs, tours, referral relationships) Referral volume by source, Partner  consultations and enrollment conversion, Conference participation within budget + documented outcomes, External funnel to bring in results

Qualifications

  • Bachelor's Degree required, preferably in education, marketing, communications, business, or a related field.
  • Previous experience in admissions, outreach,consultative sales, business development, and event planning.
  • Experience in building and maintaining professional referral networks to drive company growth.
  • Excellent communication and interpersonal skills, able to build rapport and strong relationships with diverse audiences, and able to effectively represent the organization.
  • Proficient in data analysis and reporting, with the ability to leverage insights to inform decision-making and improve performance.
  • Strong leadership, problem-solving, and decision-making skills, with the confidence to take initiative and adapt to challenges.
  • Able to navigate challenges professionally while maintaining a strategic and solutions-oriented approach.
  • Experience with CRM systems is helpful but not required.

Benefits:

  • Medical, dental, and vision plans
  • An opportunity to contribute to a Health Savings Account (HSA)
  • Tax-advantaged commuter benefits
  • Employee assistance program
  • Sick time, paid holidays, and vacation in accordance with company policy and state law
  • Accident and life insurance as well as short- and long-term disability
  • 401(k) plan with company match, based on eligibility

All qualified applicants will receive consideration for employment without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, or sex.

Qualified applicants who have access to or contact with students or the public, who are responsible for the safeguarding of others' well-being, and who work with little supervision in close proximity to others will be required to complete a criminal history check once a contingent offer of employment is made. Applicants with arrest or conviction records will be considered for employment in accordance with local law. The nature and gravity of an offense, the length of time since the conviction, and the nature of the job in question are all considered, and criminal convictions do not automatically disqualify employment. Any discussion of criminal history will occur only after the background check is completed and a copy is provided to the applicant.

 



Requirements

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