Description
Our Purpose
We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation and delivers better business results.
Title and Summary
One to Many Personalization Growth Manager The One-to-Many Personalization growth Manager is a key role at Business Integration & Expansion function of Data and Services (D&S). In this role, you will have the opportunity to drive Dynamic Yield (DY) strategy by consistently delivering, innovating, problem-solving, and partnering across business lines.In this role, you will be responsible for driving the realization of the Synergy business case of Dynamic Yield acquisition. You will have a particular focus on the one-to-many sales channel. Responsibilities include developing and executing a go-to-market strategy, managing product development, enabling sales, and coordinating efforts in collaboration with other business lines.
The ideal candidate should be passionate about developing and delivering data-driven, customer-centric solutions. They must be highly motivated, intellectually curious, solution-oriented, and entrepreneurial. Additionally, they should be renowned for their collaborative approach, exceptional project management skills, and ability to drive consensus among stakeholders. Lastly, the candidate should be eager to learn new capabilities and skills, capable of navigating both business and technical discussions, and adept at translating requirements across various business lines.
Key Responsibilities
New Value Personalization Propositions:
- Coordinate with the Dynamic Yield product team to expand the existing One to Many DY value proposition (implementation delivery models, capacity plans, pricing, …)
- Build business cases and guarantee P&L consistency for DY Services product bundles/packages
- Implement lessons learned from previous projects to seek opportunities for product enhancement.
Support Commercialization:
- Work with Mastercard D&S sales and account managers and clients to identify new business opportunities across all regions.
- Participate and support business development initiatives to win new DY projects
- Assist in crafting customer value propositions in partnership with Marketing and Sales Teams
One-to-Many Personalization Services Delivery
- Delivery and roll out Deployment of the One-to-Many Personalization Services with new and existing customers, collaborating with local Client Services ACS + DY CS delivery teams.
- Coordinate and oversee the work of cross-functional teams and foster collaboration, communication, and efficient workflow among team members.
- Serve as a key point of contact for internal stakeholders, managing communications and ensuring expectations are met and providing quick and effective solutions to challenges arising during client interactions.
- Address and resolve issues promptly to maintain project momentum and proactively identify potential roadblocks and implement solutions to ensure smooth project progression.
- Create and manage strong and effective cooperation with DY Product Team to ensure client needs are appropriately identified and met.
- Share knowledge, best practices, and lessons learned, to enable DY Product continuous improvement.
All About Your Education & Skills
- Proven team player with proven ability to work with all levels in a highly intellectual, collaborative, and fast-paced environment.
- Bachelor's degree or equivalent qualification. Advanced degree or MBA preferred.
- Strong presence & communication skills – both interpersonal & written
- Consultancy background is a definite plus, as well as knowledge of multi-channel marketing (email, mobile, web) and content personalization strategies.
- Comfortable with significant client interaction and interest in building relationships both internally and externally
- Excellent client management & engagement management skills; collaborates well across multiple communication channels
- Advanced Excel and PowerPoint skills required.
- Professional accreditation such as Project Management Professional (PMP) is a plus.
- Professional-level English language capability
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard's security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
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